Trust Implants
$182Kmanaged spend
$11.65per conversion
$2.44average cost per click
4.43%click-through rate
My story
One practice bet everything on TV. I moved it to digital, then turned four years of results into a company.
Before 2020
A TV-only practice spending $30K a month
Trust Implants ran long-form commercials across Southern California and did $3M to $4M a year with one doctor. It worked, but nobody could say which commercial, network, or message brought a patient in.
End of 2019
Dr. Willardsen asks me to fix the online presence
He heard about my work growing Instagram brands and asked me to take over Google and social. What he wanted was control: marketing we could measure, retarget, and understand.
2020
Director of Marketing, full time
I built an in-house team and moved the practice from TV to digital: Facebook and Instagram ads, Google Ads, YouTube, and an Instagram account that grew to 66K followers.
2020 to 2024
The channel takes off
37.4K subscribers, 523 videos, 10.8M views, and weekly live streams that brought in about one full mouth reconstruction patient a month from all over the country.
Nobel Biocare
An exclusive implant partnership
The practice partnered exclusively with Nobel Biocare, which showed me how implant growth works from the industry side, not just inside one office.
July 2024
Losing a mentor, and starting Streamline
Dr. Willardsen passed away and his family closed the practice. That summer I founded Streamline Dental Marketing, and practices that knew the work signed on right away: True Dentistry, Prosthodontics and Implants of Laguna Hills, Malmquist Oral Surgery, and Fashion Isle Smiles.
Today
A cost calculator that ranks #1
"Dental implants cost" is the top implant search in the US, so I built a calculator that answers it honestly. It ranks #1 on Google and is cited in the AI Overview for "cost of dental implants Laguna Hills," and it has brought in 50+ qualified leads.